The Beginner’s Guide: How to Start a Business

Learn the 9 Fundamentals to Starting and Growing a Small Business

What if starting a small business changed your life for the better?

What if it gave you freedom of many kinds, including financially? What if it also gave you time in the mornings with your kids, security from the AI (artificial intelligence) takeover, or the mental freedom of micromanagement from your boss?

Working for a company, corporation, or someone other than yourself and YOUR dream can feel as if the system is holding you back or worse, meant to make you fail. You can build your own path. You can do it while you work. You can do it in place of an employed job. You can learn what you need to start your own business at your own pace as life comes at you. At least you know you’ll have the real information for how to start it when you do want to.

This Business Basics course is for you IF:

✅ You know you’re meant for more.

✅ You’re burned out, feeling undervalued in your job.

✅ You aren’t making the kind of money you want to be making yet.

✅ You’re worried AI might be after your job.

✅ You’ve always wanted to start that idea, but just didn’t know how.

Learn the fundamentals of starting and growing a small business, and the world you want, really is yours.

Don’t put your business idea on hold for even a minute longer.

They’re going after their dream businesses. Why can’t you?

Get the knowledge. Do the thing. They can. So can you.

Just Like You.

Join people just like you who are fast-tracking their businesses with this beginner’s guide to starting a small business

P&L

Begin with the End in Mind

Businesses are made and broken by the P&L

This course will help you learn what a P&L is and how to use it in your business.

It’s Time for a Change. Your business idea is worth it.

Hi. I’m Maigen.

I’m a small business owner, just like you (or soon). I began my business with no access to capital and no understanding of how to run a business. I just knew I wanted to make more money than I could get from my 9-5. It never sat right with me that my livelihood was subject to my boss, financially speaking. It took me years to learn what looked so effortless for others, and I spent hundreds of thousands more than I would have had to, had I just known how.

We started the Business Courtyard to help you become more strategic, and to help you open doors.

Why Would You Care to Listen to Me?

✅ I’m a small business owner who’s made more money working for myself than for any place I’ve ever been employed at. I broke the barrier and now I show people what the bosses don’t necessarily want you to know.

✅ Tactical approaches with obsessive attention to detail is my every day. So this won’t be a course that glosses over details. We talk real talk. And, when you have questions, I’m right here. DM me on any platform, and we can figure it out. We are a community. You’ll see.

✅ As former Managing Director of one of the largest startup hubs in Houston (The Cannon), I met with hundreds of new small businesses, and hundreds of investors to learn what makes a business attractive, profitable, and effective. (Tip: It’s all about the P&L, which we go over in detail in this Beginner’s Guide to Starting a Small Business.)

✅ I’ve worked and learned from some incredible people over the years including the NBA Houston Rockets, MLS Houston Dynamo, MLB Houston Astros, Linda Thaler (the woman who created the Aflac Duck and the Herbal Essence “Yes” campaign), Levi’s, Former Kodak CMO, Jeffrey Hayzlett, and many other well-known figures and organizations. I’ve been the right hand (wo)man to multimillionaires all of my career, watching and learning.

What's in the Beginner's Guide to Starting a Small Business?

What's in the Beginner's Guide to Starting a Small Business?

What’s In the Beginner’s Guide to Starting a Business?

✅ Starting with the End in Mind: The P&L

✅ Understanding Key Performance Indicators

✅ Knowing the Main Functions of a Small Business

✅ Creating a Business Plan

✅ Ways to Fund Your Business

✅ Setting Up Your Business Entity & Name

✅ Tax Considerations

✅ The Part Most People Get Wrong: Reporting & Analytics

✅ The Part Most People Never Get To: Calibrating & Continuing